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Kelby

Every part of the program

Kelby covers points, rewards, referrals, and tiers, plus the tools to run them. Here is how each part works.

What your customers see

A branded widget sits on your storefront. Customers open it to check their points, see what they can redeem, and share their referral link. It takes your brand colours and installs from the theme editor.

Rewards

Your points

2,650points

Silver
SilverGold

Redeem your points

  • Free shippingRedeem
  • $5 off your orderRedeem
  • $25 store creditRedeem
  • Free signature tote4,000 pts
Refer a friend, you both earnREF-EC176

How customers earn and redeem

Set your earning rules and reward catalogue. This is what customers see, and the numbers match the live program.

Ways to earn

  • Every $1 spent+1 pt
  • Create an account+200 pts
  • Birthday+250 pts
  • Subscribe to the newsletter+100 pts
  • Write a product review+100 pts
  • Follow on social+50 pts

Redeem for

  • Free shipping300 pts
  • $5 off your order500 pts
  • $10 off your order1,000 pts
  • $25 store credit2,500 pts
  • Free signature tote4,000 pts

Everything in the app

Points for the things customers do

Customers earn points for buying, signing up, leaving a review, or having a birthday. Points are tracked in a ledger, so the same order never earns twice.

Points customers spend at checkout

Set up rewards like free shipping, a dollar amount off, or store credit. Customers redeem in the cart, and the discount holds through checkout on any Shopify plan.

A widget that matches your store

Customers see their balance, ways to earn, and rewards in a branded panel on your storefront. It installs from the theme editor and never edits your theme files.

Referrals that reward both sides

Every customer gets a referral link backed by a real Shopify discount. When a friend places their first qualifying order, both people get rewarded. Kelby blocks self-referrals and abuse on its own.

Move your points over in one click

Bring balances and VIP status from your current loyalty app. Kelby matches customers by email and shows a preview before it credits anyone. The import is free on every plan.

VIP tiers, part of the plan

Give repeat customers higher earn rates and better perks as they spend. Tiers update on their own. Most apps charge $129 to $199 for this. Kelby includes it on Core.

Run limited-time point boosts

Double points for a weekend, or add a bonus when customers spend over an amount. Boosts apply on their own when the order comes in.

See what the program earns you

Track members, points issued and redeemed, revenue from loyalty customers, and how referrals perform. The numbers show whether the program pays for itself.

Emails that bring customers back

Kelby emails customers when they earn points, unlock a reward, or reach a new tier. It also warns them before points expire and reaches out to customers who drift away.

VIP tiers your customers can climb

Higher earn rates and better perks as customers spend. Tiers update on their own, and they are part of the $29 Core plan.

Bronze

From day one

Points on every order

1.25×

Silver

500 pts earned

Free shipping rewards

1.5×

Gold

2,000 pts earned

Early access and a birthday bonus

Platinum

5,000 pts earned

Concierge perks and gifts

An example tier ladder. You set your own thresholds, perks, and multipliers.

Also included

Core

Automated emails

Kelby emails customers when they earn, redeem, or reach a new tier, and warns them before points expire.

Core

Advanced earning

Set points to expire, add custom earning actions, and give bonus multipliers to specific collections.

Every plan

Built to hold little data

Kelby stores a customer ID, balance, and ledger. It reads names and emails live for display and never keeps them.

Start free today

The free plan runs a full program on your store. You only pay when you pass 250 orders in a month.

Get launch noticeLaunching soon on the Shopify App Store